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How to Add a Countdown Timer to MailerLite

June 10, 2026 • How-To • PicTimer Team

If you want to add a countdown timer to MailerLite, the easiest method is to use a hosted image timer. MailerLite handles images well, which makes countdown timers surprisingly simple once you use the right format.

Create a MailerLite countdown timer

Build the timer in PicTimer, copy the image URL, and drop it into your MailerLite email.

Create Your Free Timer →

How to Add a Countdown Timer to MailerLite

  1. Create your timer in PicTimer. Choose a fixed or evergreen deadline.
  2. Copy the hosted image link. For email, GIF is usually the best choice.
  3. Add an Image block in MailerLite.
  4. Paste the PicTimer image URL. Then link the image to your offer or landing page.

Why This Works in MailerLite

MailerLite supports standard hosted images in both campaigns and automations. Because PicTimer delivers the countdown as an image, not a script, it behaves like any other email creative while still showing a live countdown on open.

Best MailerLite Use Cases

If you are not sure whether you need a fixed or evergreen timer, see Evergreen vs. Fixed Timers: Which is Best?.

Final Tip

Put the timer close to the CTA. In most MailerLite emails, the best placement is either directly below the headline or just above the main button.

For a broader walkthrough, see How to Add a Countdown Timer to Email. If you use multiple ESPs, you may also want our platform guides for Mailchimp and HubSpot.